Notice Board

Publications

Department of MBA — 83 Records

Year:
S.No. Year Month Author(s) Title Journal / Conference Type Impact Factor DOI Collaboration
1 2026 February Arunangshu Giri, Dipanwita Chakrabarty, Weng Marc Lim, Sachin Kumar Mangla, Linda D Hollebeek Can generative artificial intelligence enhance brand performance in tourism? A mixed-methods study integrating service-dominant logic, social exchange theory, and uncanny valley theory
DOI: https://doi.org/10.1016/j.tmp.2025.101442
Tourism Management Perspectives Journal 6.900 https://doi.org/10.1016/j.tmp.2025.101442 International
2 2026 January Wendrila Biswas, Arunangshu Giri How Does FoMO Boost the Usage of Mobile Payment Apps? Developing a Conceptual Model Using Causality Orientation Theory
DOI: 10.17010/pijom/2026/v19i1/175038
Prabandhan: Indian Journal of Management Journal 10.17010/pijom/2026/v19i1/175038 National
3 2025 November Dipanwita Chakrabarty, Satakshi Chatterjee, Arunangshu Giri, Dibyendu Rath, Shamba Chatterjee AI-Powered Interfaces to Healthcare: A Patient-Centric Study of OPD Scheduling
DOI: 10.1109/AICARE66005.2025.11402820
International Conference on Artificial Intelligence for Computing, Astronomy and Renewable Energy (AICARE) Conference 10.1109/AICARE66005.2025.11402820 International
4 2025 July Arunangshu Giri, Dipanwita Chakrabarty, Manash Routray Intelligent Communication Strategies for Digital Loyalty Program Participation: A Study on Promotional Efficiency in Fuel Retail Industry
DOI: 10.1007/978-3-032-06703-6_22
International Conference on ICT for Sustainable Development Conference 10.1007/978-3-032-06703-6_22 International
5 2025 January Dibyendu Rath, Arunangshu Giri, Dipanwita Chakrabarty, Puja Tiwari, Satakshi Chatterjee, Shamba Chatterjee The Smart Trends of Using Healthcare Apps to Engage Customers
DOI: 10.1007/978-981-96-7496-1_22
International Conference on Smart Trends for Information Technology and Computer Communications Conference 10.1007/978-981-96-7496-1_22 International
6 2025 April, 2025 Vijay Uprikar; Meenal R. Kale; Trupti Dandekar Humnekar; Ajay Upadhyay; Bishwajeet Prakash; Sourabh Bhattacharya Ensemble Machine Learning Models Based Comprehensive Analysis of Stock Price Dynamics for Enhanced Prediction Accuracy
DOI: 10.1109/OTCON65728.2025.11070700
2025 4th OPJU International Technology Conference (OTCON) on Smart Computing for Innovation and Advancement in Industry 5.0 Conference 10.1109/OTCON65728.2025.11070700 International
7 2025 Feb 2025 Bhavana Jamalpur, Somanchi Hari Krishna, Romica Bhat, Sneh Binod Prasad;, Sourabh Bhattacharya, Dhiraj Kapila AI in Social Media Marketing: Using Machine Learning to Analyze Trends and Predict Consumer Sentiment
DOI: 10.1109/ICPCT64145.2025.10940649
2025 International Conference on Pervasive Computational Technologies (ICPCT) Conference 10.1109/ICPCT64145.2025.10940649 International
8 2025 October Ruchi Tripathi, Anjan Mishra, Subrata Mondal, Arunangshu Giri, Dipanwita Chakrabarty & Wendrila Biswas Enhancing Consumer Decision Satisfaction in Agricultural Product Retailing Through IoT.
DOI: https://doi.org/10.1007/978-981-96-7496-1_23
Smart Trends in Computing and Communications (SmartCom 2025) Conference https://doi.org/10.1007/978-981-96-7496-1_23 International
9 2025 November Wendrila Biswas, Arunangshu Giri, Dipanwita Chakrabarty & Dibyendu Rath A Study on Use of Wearable Sensors to Empower Personalized Healthcare
DOI: https://doi.org/10.1007/978-3-032-06671-8_46
ICT Systems and Sustainability (ICT4SD 2025) Conference https://doi.org/10.1007/978-3-032-06671-8_46 International
10 2025 September Samuel Biswas, Wendrila Biswas, A. Parasar, Stephen Dass A, Rajib Mandal, Thulasimani T . A Federated Learning-Based Hybrid Model for Enhancing Student Engagement and Emotional Growth in Universities.
DOI: https://doi.org/10.1109/APCIT65661.2025.11411096
2nd Asia Pacific Conference on Innovation in Technology (APCIT), Mysore, India, IEEE. 2025 Conference https://doi.org/10.1109/APCIT65661.2025.11411096 International
11 2025 March Neeraja B, Wendrila Biswas,M. Sreelaxmi,Bhagyashree Shailesh Firake,Jayshree Suhas Wasnik, Rashmi Abhay Kamde Advanced Energy Consumption Prediction for Smart Cities Using Meta-Learning Layers
DOI: https://doi.org/10.1109/ICVADV63329.2025.10960914
2025 International Conference on Visual Analytics and Data Visualization (ICVADV), Tirunelveli, India, IEEE Conference https://doi.org/10.1109/ICVADV63329.2025.10960914 International
12 2025 May Shanta Banik, Arunangshu Giri, Satakshi Chatterjee Antecedents and Consequences of Viewers" Engagement Toward Vlogging
DOI: https://doi.org/10.1002/cb.2467
Journal of Consumer Behaviour Journal 5.200 https://doi.org/10.1002/cb.2467 International
13 2025 February Rambalak Yadav, Satakshi Chatterjee, Arunangshu Giri Understanding the factors influencing the continuous usage intention of healthcare apps: analysing the moderating impact of psychological distance and health consciousness
DOI: 10.1080/0144929X.2024.2333945
Behaviour & Information Technology Journal 3.100 10.1080/0144929X.2024.2333945 International
14 2025 December Arunangshu Giri, Wendrila Biswas
DOI: 10.17010/ijom/2025/v55/i12/175246
Indian Journal of Marketing Journal 0.390 10.17010/ijom/2025/v55/i12/175246 National
15 2025 April Arunangshu Giri, Wendrila Biswas "Scan & Pay": Developing a Conceptual Model on "Intention to Adopt" UPI Payment Apps by the Unorganized Retail Sector Using the Extended Valence Theory (EVT)
DOI: 10.17010/ijf/2025/v19i4/174949
Indian Journal of Finance Journal 10.17010/ijf/2025/v19i4/174949 National
16 2025 January Manash Routray, Uttam Kumar Jha, Arunangshu Giri Consumer acceptance of green fuel in Indian retail fuel outlets: Developing a conceptual model using behavioral reasoning theory (BRT)
DOI: 10.17010/pijom/2025/v18i1/174108
Prabandhan: Indian Journal of Management Journal 10.17010/pijom/2025/v18i1/174108 National
17 2024 December Puja Tiwari, Arunangshu Giri, Dipanwita Chakrabarty, Satakshi Chatterjee, Shamba Chatterjee Analyzing the Growing Role of Smartphones and Mobile Apps in E-Commerce
DOI: doi.org/10.1007/978-981-96-4139-0_29
International Conference on Information and Communication Technology for Competitive Strategies Conference doi.org/10.1007/978-981-96-4139-0_29 International
18 2024 September Swatee Biswas, Arunangshu Giri, Satakshi Chatterjee How Can AI-enabled HRM (Artificial Intelligence-enabled Human Resource Management) Help to Change the Future of Multi-Speciality Hospitals?
DOI: 10.4324/9781003470229
Perspectives in Finance and Digital Transformations in Business Book chapter 10.4324/9781003470229 International
19 2024 July Arunangshu Giri, Dipanwita Chakrabarty, Manas Routray Identifying the Customer Demand Factors for Green Fuel in Indian Petrochemical Market using SPSS and NVivo Software
DOI: 10.1109/ICCIGST60741.2024.10717505
International Conference on Computational Intelligence for Green and Sustainable Technologies (ICCIGST) Conference 10.1109/ICCIGST60741.2024.10717505 International
20 2024 April Satakshi Chatterjee, Arunangshu Giri, Puja Tiwari, Kasturi Sahay, Sidharth Raja Halder, Manish Prasad Rajak, Ashish Mohan, Dipanwita Chattopadhyay Intention to Adopt AI-Enabled Manpower Planning for Patient Satisfaction: An Empirical Study on Future Based Technology
DOI: 10.1007/978-981-97-6681-9_4
International Conference on Information and Communication Technology for Intelligent Systems (ICTIS 2024) Conference 10.1007/978-981-97-6681-9_4 International
21 2024 April Dipanwita Chakrabarty, Arunangshu Giri, Mahadev Bera, Dibyendu Rath Factors Affecting Digital Shifting of Food Industries Through Food Apps for Business Sustainability: an Empirical Study
DOI: 10.1007/978-981-97-6675-8_13
International Conference on Information and Communication Technology for Intelligent Systems Conference 10.1007/978-981-97-6675-8_13 International
22 2024 January Satakshi Chatterjee, Arunangshu Giri, Swatee Biswas Virtual Human Resource Management (V-HRM): Impact of Its Strategic Applications on Enhancing Organizational Efficiency
DOI: 10.4324/9781032668925
Perspectives in Human Resources Book chapter 10.4324/9781032668925 International
23 2024 January Satakshi Chatterjee, Arunangshu Giri, Puja Tiwari, Kasturi Sahay, Manish Prasad Rajak, Sidharth Raja Halder A technology acceptance model perspective on the Metaverse-fueled educational systems in the higher educational institutions of India
DOI: 10.1007/978-981-97-1320-2_33
International Conference on Smart Computing and Communication Conference 10.1007/978-981-97-1320-2_33 International
24 2024 June Adrinil Santra, Dipanwita Chakrabarty, Arunangshu Giri, Soumya Kanti Dhara Analyzing the Customer Sentiment of Reels and Short Video Viewers of Facebook Using Social Media Analysis
DOI: 10.1007/978-981-97-1313-4_14
International Conference on Smart Computing and Communication Conference 10.1007/978-981-97-1313-4_14 International
25 2024 December Manisha Patawari, Nabin Kumar Sarawgi Measuring Impact of Capital Budgeting Techniques on the Financial Performance Pacific Business Review International Journal National
26 2024 May Dipanwita Chakrabarty, Soumya Kanti Dhara, Arunangshu Giri, Adrinil Santra Determining the Impact of ICT-Based Promotional Initiatives on the Effectiveness of E-Business Using Structural Equation Modeling
DOI: 10.1007/978-981-97-0744-7_21
International Conference on Information and Communication Technology for Competitive Strategies Conference 10.1007/978-981-97-0744-7_21 International
27 2024 November Rambalak Yadav, Arunangshu Giri, Ebtesam Abdullah Alzeiby Analyzing the motivators and barriers associated with buying green apparel: Digging deep into retail consumers" behavior
DOI: 10.1016/j.jretconser.2024.103983
Journal of Retailing and Consumer Services Journal 13.100 10.1016/j.jretconser.2024.103983 International
28 2024 September Rambalak Yadav, Arunangshu Giri, Dipanwita Chakrabarty, Ebtesam Abdullah Alzeiby Understanding the consumers webrooming in retailing industry: An application of uses and gratification and uncertainty reduction theory
DOI: 10.1016/j.techfore.2024.123509
Technological Forecasting and Social Change Journal 13.300 10.1016/j.techfore.2024.123509 International
29 2024 November Manash Routray, Arunangshu Giri Impact of "green fuel promotion" on customer buying behavior in Indian retail fuel outlets: A mix-method approach using fsQCA and NVIVO
DOI: 10.17010/ijom/2024/v54/i11/174631
Indian Journal of Marketing Journal 0.390 10.17010/ijom/2024/v54/i11/174631 National
30 2024 January Satakshi Chatterjee, Arunangshu Giri, Soumendra Nath Bandyopadhyay Developing a conceptual model on human resource planning of rural healthcare centers of West Bengal based on TOE framework: A Qualitative Study Using NVIVO
DOI: 10.17010/pijom/2024/v17i1/173277
Prabandhan: Indian Journal of Management Journal 10.17010/pijom/2024/v17i1/173277 National
31 2023 November Wendrila Biswas, Debarun Chakraborty
DOI: https://doi.org/10.1177/22779779231203349
South Asian Journal of Business and Management Cases Journal https://doi.org/10.1177/22779779231203349 National
32 2023 March Wendrila Biswas Rewriting and Redefining the Aspects of Marketing with Metaverse: A Brief Insight.
DOI: https://doi.org/10.17010/ijom/2023/v53/i3/172057
Indian Journal of Marketing Journal 0.390 https://doi.org/10.17010/ijom/2023/v53/i3/172057 National
33 2023 September Soumya Kanti Dhara, Arunangshu Giri, Adrinil Santra, Dipanwita Chakrabarty Measuring the behavioral intention toward the implementation of super artificial intelligence (super-AI) in healthcare sector: An empirical analysis with structural equation modeling (SEM)
DOI: 10.1007/978-981-99-4932-8_42
International Conference on ICT for Sustainable Development Conference 10.1007/978-981-99-4932-8_42 International
34 2023 September Arunangshu Giri, Dipanwita Chakrabarty, Adrinil Santra, Soumya Kanti Dhara
DOI: 10.1007/978-981-99-3758-5_2
International Conference on Information and Communication Technology for Intelligent Systems ( ICTIS 2023) Conference 10.1007/978-981-99-3758-5_2 International
35 2023 May, 2023 Nakul Shahdadpuri, Somanchi Hari Krishna, SathiJyothirmaye Reddy. C. Ganesh, Kirti Agarwal, Sourabh Bhattacharya Cloud-based fault prediction using IoT in office automation for improvisation of the health of employees
DOI: 10.1109/ICACITE57410.2023.10183011
2023 3rd International Conference on Advance Computing and Innovative Technologies in Engineering Conference 10.1109/ICACITE57410.2023.10183011 International
36 2023 June Sumita Das, Arunangshu Giri, Gourab Chatterjee Assessment of Proximate Composition and Antioxidant Potential of Different Commercially Packaged Tea Samples in West Bengal
DOI: 10.18805/ajdfr.DR-1906
Asian Journal of Dairy and Food Research Journal 10.18805/ajdfr.DR-1906 National
37 2023 March Arunangshu Giri, Satakshi Chatterjee, Jari Salo
DOI: 10.17010/pijom/2023/v16i3/170600
Prabandhan: Indian Journal of Management Journal 10.17010/pijom/2023/v16i3/170600 National
38 2023 November Debarun Chakraborty, Hari Babu Singu, Arpan Kumar Kar, Wendrila Biswas From fear to faith in the adoption of medicine delivery application: An integration of SOR framework and IRT theory.
DOI: https://doi.org/10.1016/j.jbusres.2023.114140
Journal of Business Research Journal 9.800 https://doi.org/10.1016/j.jbusres.2023.114140 National
39 2022 March Debarun Chakraborty, Shakti Bodh Bhatnagar, Wendrila Biswas, Ajay Kumar Khatua What Drives People to Adopt Grocery Apps? The Moderating Role of Household Size.
DOI: https://doi.org/10.1177/22785337221091640
Business Perspectives and Research Journal https://doi.org/10.1177/22785337221091640 National
40 2022 March Wendrila Biswas, Debarun Chakraborty Impact of organizational trust, commitment and team orientation on industrial disputes - an empirical study on selected manufacturing companies of West Bengal.
DOI: https://doi.org/10.1504/IJBG.2022.122278
International Journal of Business and Globalization Journal https://doi.org/10.1504/IJBG.2022.122278 National
41 2022 Debarun Chakraborty, Adrinil Santra, Soumya Kanti Dhara Mounting of stress on management graduates and its effect on their performance International Journal of Business and Globalisation Journal International
42 2022 October Rambalak Yadav, Arunangshu Giri, Satakshi Chatterjee Understanding the users" motivation and barriers in adopting healthcare apps: a mixed-method approach using behavioral reasoning theory
DOI: 10.1016/j.techfore.2022.121932
Technological Forecasting and Social Change Journal 13.300 10.1016/j.techfore.2022.121932 International
43 2022 June Arunangshu Giri, Wendrila Biswas, Jari Salo "Buy Luxury": Adapting the SHIFT framework to explore the psychological facets enabling consumers for sustainable luxury consumption
DOI: 10.17010/ijom/2022/v52/i6/169836
Indian Journal of Marketing Journal 0.390 10.17010/ijom/2022/v52/i6/169836 National
44 2022 March Debarun Chakraborty, Shakti Bodh Bhatnagar, Wendrila Biswas, Ganesh Dash The Subtle Art of Effecting a Four-day Workweek to Drive Performance
DOI: https://doi.org/10.1177/0258042X221082893
Management and Labour Studies Journal https://doi.org/10.1177/0258042X221082893 National
45 2021 January Debarun Chakraborty, Wendrila Biswas Enlivening Workplace Climate Through Strategic Human Resource Management Initiatives: Unleashing Its Efficacy.
DOI: https://doi.org/10.1177/2278533720983069
Business Perspectives and Research Journal https://doi.org/10.1177/2278533720983069 National
46 2021 July Debarun Chakraborty, Wendrila Biswas, Ganesh Dash
DOI: https://doi.org/10.1002/crq.21313
Conflict Resolution Quarterly Journal https://doi.org/10.1002/crq.21313 National
47 2021 July Satakshi Chatterjee, Arunangshu Giri Understanding consumer behaviour through neuromarketing: A strategic approach towards the mobile phone industry
DOI: 10.17010/ijom/2021/v51/i5-7/161648
Indian Journal of Marketing Journal 0.390 10.17010/ijom/2021/v51/i5-7/161648 National
48 2020 Arunangshu Giri, Satakshi Chatterjee, Pradip Paul, Manigrib Bag, Abanti Aich, Swatee Biswas Factors Affecting Child Development: Highlighting the Facts in the Perspective of Child Abuse in Indian Scenario
DOI: 10.37506/v11/i2/2020/ijphrd/194901
Indian Journal of Public Health Research & Development Journal 10.37506/v11/i2/2020/ijphrd/194901 National
49 2020 Satakshi Chatterjee, Arunangshu Giri, Pradip Paul, Manigrib Bag, Swatee Biswas, Abanti Aich Child Abuse: An Empirical Study Emphasizing on Child Health in Present Indian Socio-Economic Situation
DOI: 10.37506/v11/i2/2020/ijphrd/194801
Indian Journal of Public Health Research & Development Journal 10.37506/v11/i2/2020/ijphrd/194801 National
50 2020 June Debarun Chakraborty, Wendrila Biswas Think Love, Think Peace, Think Harmony: Rethinking on Industrial Tranquility.
DOI: https://doi.org/10.1177/2278533720923506
Business Perspectives and Research Journal https://doi.org/10.1177/2278533720923506 National
51 2020 April Arunangshu Giri, Satakshi Chatterjee Impact of fluid team performance on strategic HRM: An empirical study in the organized retail sector of West Bengal
DOI: 10.17010/pijom/2020/v13i4/151824
Prabandhan: Indian Journal of Management Journal 10.17010/pijom/2020/v13i4/151824 National
52 2020 March Smita Chakraborty, Arunangshu Giri, Abanti Aich, Swatee Biswas Evaluating influence of artificial intelligence on human resource management using PLS-SEM (Partial least squares-structural equation modeling) INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH Journal National
53 2020 Arunangshu Giri, Smita Chakraborty, Swatee Biswas, Manigrib Bag Impact Of Employee Satisfaction On Talent Retention In Private Colleges Of India: An Empirical Analysis INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH Journal National
54 2020 Smita Chakraborty, Arunangshu Giri, Swati Biswas, Manigrib Bag Measuring the impact of celebrity endorsement on consumer purchase intention of beauty soap in Indian context International Journal of Scientific and Technology Research Journal National
55 2020 Arunangshu Giri, Satakshi Chatterjee, Swatee Biswas, Abanti Aich Factors influencing consumer purchase intention of daily groceries through B2C websites in metro-cities of India INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH Journal National
56 2020 January Debarun Chakraborty, Wendrila Biswas Articulating the value of human resource planning (HRP) activities in augmenting organizational performance toward a sustained competitive firm.
DOI: https://doi.org/10.1108/JABS-01-2019-0025
Journal of Asia Business Studies Journal 3.500 https://doi.org/10.1108/JABS-01-2019-0025 National
57 2020 October Debarun Chakraborty, Wendrila Biswas Going Green with Green HRM Practices: A Strategic Initiative for Reinvigorating Performance Optimization in Companies
DOI: https://doi.org/10.17010/pijom/2020/v13i10-11/156006
Prabandhan: Indian Journal of Management Journal https://doi.org/10.17010/pijom/2020/v13i10-11/156006 National
58 2019 November Arunangshu Giri, Satakshi Chatterjee, Pradip Paul, Smita Chakraborty, Swatee Biswas Impact of smart applications of IoMT (internet of medical things) on health-care domain in India
DOI: 10.35940/ijrte.D7474.118419
International Journal of Recent Technology and Engineering (IJRTE) Journal 10.35940/ijrte.D7474.118419 International
59 2019 January Debarun Chakraborty, Wendrila Biswas Impact of Organizational Values, Compassion, and Well-Being on Industrial Disputes: An Empirical Study
DOI: https://doi.org/10.17010/pijom/2019/v12i1/141427
Prabandhan: Indian Journal of Management Journal https://doi.org/10.17010/pijom/2019/v12i1/141427 National
60 2019 Debarun Chakraborty, Adrinil Santra, Soumya Kanti Dhara Factors Affecting the Liquid Workforce in Different Organizations and its Effectiveness Prabandhan: Indian Journal of Management Journal National
61 2019 Satakshi Chatterjee, Arunangshu Giri, Pradip Paul
DOI: 10.5958/0976-5506.2019.02448.3
Indian Journal of Public Health Research & Development Journal 10.5958/0976-5506.2019.02448.3 National
62 2019 Sourav Gangopadhyay, Jayeeta Majumder, Arunangshu Giri Assessing the Awareness of Type 2 Diabetes Mellitus from KAP (Knowledge, Attitude, Practice) Studies in West Bengal, India
DOI: 10.5958/0976-5506.2019.02424.0
Indian Journal of Public Health Research & Development Journal 10.5958/0976-5506.2019.02424.0 National
63 2019 Arunangshu Giri, Satakshi Chatterjee, Smita Chakraborty, Abanti Aich, Swatee Biswas Determinants of Satisfaction Level of Medical Tourists with Reference to Healthcare Industry in Tamil Nadu, India: An Empirical Study
DOI: 10.5958/0976-5506.2019.02478.1
Indian Journal of Public Health Research & Development Journal 10.5958/0976-5506.2019.02478.1 National
64 2019 Arunangshu Giri, Pradip Paul, Satakshi Chatterjee, Manigrib Bag, Abanti Aich Intention to adopt e-HRM (electronic-Human resource management) in Indian manufacturing industry: An empirical study using technology acceptance model (TAM) International Journal of Management Journal International
65 2019 Arunangshu Giri, Sourav Gangopadhyay, Jayeeta Majumder, Pradip Paul Model development for employee retention in Indian construction industry using structural equation modeling (SEM) International Journal Of Management (IJM) Journal International
66 2019 Jayeeta Majumder, Arunangshu Giri, Sourav Gangopadhyay Factors affecting work life balance of employees in Indian manufacturing companies: An empirical analysis using structural equation modeling (SEM) International Journal of Innovative Technology and Exploring Engineering (IJITEE) Journal International
67 2019 Pradip Paul, Arunangshu Giri, Satakshi Chatterjee, Swatee Biswas
DOI: 10.35940/ijitee.J9276.0881019
International Journal of Innovative Technology and Exploring Engineering Journal 10.35940/ijitee.J9276.0881019 International
68 2019 Manigrib Bag, Arunangshu Giri, Sourav Gangopadhyay, Jayeeta Majumder Implementation of fiber to the home (FTTH)-based technologies: Opening a new dimension for health care industry in India
DOI: 10.35940/ijeat.F9091.088619
International Journal of Engineering and Advanced Technology Journal 10.35940/ijeat.F9091.088619 International
69 2019 Arunangshu Giri, Satakshi Chatterjee, Pradip Paul
DOI: 10.35940/ijeat.F9030.088619
International Journal of Engineering and Advanced Technology Journal 10.35940/ijeat.F9030.088619 International
70 2019 Satakshi Chatterjee, Arunangshu Giri, Pradip Paul, Manigrib Bag International Journal of Engineering and Advanced Technology (IJEAT) Journal International
71 2019 Arunangshu Giri, Satakshi Chatterjee, Manigrib Bag, Pradip Paul Determining acceptability of e-HRM (electronic human resource management) in Indian food processing industry using augmented technology acceptance model (TAM) International Journal of Recent Technology and Engineering Journal International
72 2019 May Debarun Chakraborty, Wendrila Biswas Evaluating the impact of human resource planning programs in addressing the strategic goal of the firm: An organizational perspective.
DOI: https://doi.org/10.1108/JAMR-01-2019-0007
Journal of Advances in Management Research Journal 3.300 https://doi.org/10.1108/JAMR-01-2019-0007 National
73 2019 July Debarun Chakraborty, Wendrila Biswas
DOI: https://doi.org/10.1108/JARHE-07-2018-0161
Journal of Applied Research in Higher Education Journal 2.100 https://doi.org/10.1108/JARHE-07-2018-0161 National
74 2019 April Debarun Chakraborty, Wendrila Biswas A contemporary study on factors influencing customer satisfaction towards services provided by Indian banks International Journal of Engineering and Advanced Technology Journal National
75 2018 December Debarun Chakraborty, Wendrila Biswas International Journal of Innovative Technology and Exploring Engineering Journal National
76 2018 Debarun Chakraborty, Soumya Kanti Dhara, Adrinil Santra JSSGIW Journal of Management Journal National
77 2018 Debarun Chakraborty, Soumya Kanti Dhara Effectiveness of Television Advertisements on Purchase Decision: A Study conducted on Rural Consumers of West Bengal Vidyaniketan Journal of Management and Research Journal National
78 2018 August Arunangshu Giri, Wendrila Biswas, Debasish Biswas The impact of social networking sites on college students: A survey study in West Bengal
DOI: 10.17010/ijom/2018/v48/i8/130536
Indian Journal of Marketing Journal 0.390 10.17010/ijom/2018/v48/i8/130536 National
79 2017 Debarun Chakraborty, Soumya Kanti Dhara, Adrinil Santra Tourist Preferences at the Time of Choosing Rural Destination Globsyn Management Journal Journal National
80 2016 April Sourabh Bhattacharya, Bibhuti Bhusan Mishra Cyber atmospherics and its impact on e-retailing buyer behavior: A factor analysis
DOI: https://doi.org/10.17010/pijom/2016/v9i4/90770
Prabandhan: Indian Journal of Management Journal https://doi.org/10.17010/pijom/2016/v9i4/90770 National
81 2016 Debarun Chakraborty, Soumya Kanti Dhara Factors Influencing Customers for Using Mobile Wallets Pragyaan: Journal of Management Journal National
82 2016 May Arunangshu Giri, Mrinalini Pandey Relationship marketing as an effective promotional tool of yoga marketing in the urban Indian market: An empirical study
DOI: 10.17010/ijom/2016/v46/i5/92488
Indian Journal of Marketing Journal 10.17010/ijom/2016/v46/i5/92488 National
83 2015 September Sourabh Bhattacharya, Bibhuti Bhusan Mishra, Uma Sankar Mishra Mystery Shopping for Consumer Contentment, Reliance, and Adhesion in the Retail Industry: A Descriptive Study
DOI: https://doi.org/10.17010/ijom/2015/v45/i9/79809
Indian Journal of Marketing Journal https://doi.org/10.17010/ijom/2015/v45/i9/79809 National
Showing 83 records
Back to Department
WhatsApp Bot WhatsApp